LIFE OF PI Sweeps 3 Top Honors At 3D Creative Arts Awards

I had the privilege of attending this years International 3D Society's 3D Creative Arts Awards Ceremony at the Beverly Hills Hotel's Crystal Ballroom and I must say I was very impressed with the evening! Kudos to Jim Chabin (President), Tom Cosgrove (Co-Chairman), Dan Schinasi (Co-Chairman) and the rest of their organization for an entertaining and full slate.

For me, the highlights were of course meeting a couple of my favorite movie industry personalities in Ang Lee (winner of three awards tonight - note I am quite a bit taller than he is, so I held my camera lower for my interview with him) and Leonard Maltin. I'll have more from them in later posts - stay tuned!

The room also paid a tribute to Ray Zone, the "3D King Of Hollywood" who passed away November 13, 2012.

I constantly had conversations going all night with all my 3D friends from around the globe and I'm really looking forward to doing it again next year.

Here's the official press release:

INTERNATIONAL 3D SOCIETY BESTOWS 25 AWARDS AT 4th ANNUAL CREATIVE ARTS CEREMONY IN LOS ANGELES

“BRAVE,” “THE AVENGERS” “KATY PERRY: PART OF ME” AND “BRITNEY SPEARS: FEMME FATALE” HONORED

3NET, ESPN, SKY UK, SKY ITALIA, AND KOREA BROADCASTING WIN TV AWARDS

The International 3D Society bestowed 25 honors for “distinguished achievement” in the 3D Creative Arts Awards Wednesday night at a black-tie ceremony held at the Beverly Hills hotel in Los Angeles. “Life of Pi” (20th Century Fox) swept several categories including: Best Live Action 3D Feature, Best Stereography – Live Action, and 3D Sequence/Moment of the Year. Two of the Society’s Lumiere™ statuettes were presented to: “Brave” (Pixar Animation Studios) for Best Animated 3D feature, and Best Stereography – Animation. “The Avengers” (Paramount Pictures) was honored for Best Use of 2D to 3D Conversion in 2012. ‘”Katy Perry: Part of Me” won in the category of Best Motion Picture Live Event.

“Life of Pi” director Ang Lee received the Society’s Harold Lloyd Filmmaker Award, which was presented by Lloyd’s granddaughter, Suzanne Lloyd, and Society Co-Chairman Tom Cosgrove, CEO of 3net.

DreamWorks Animation (DWA) was honored with the Sir Charles Wheatstone Award for education and distinguished achievement for 3D body of work.

Panasonic Corporation was honored with the Society’s Century Award for its support of the 2012 Summer Olympic Games 3D broadcasts from London.

In television categories, 3net won Best Documentary for “Sky Soldier – The Vietnam War in 3D.” ESPN won Best Live Sports Broadcast for its 3D telecast of the 2012 BCS College Championship Game. Volkswagen Germany was awarded a Lumiere™ for Best 3D Commercial. Bwark Productions and Sky UK were honored for Best 3DTV Short Subject Program for “Little Crackers,” and PGS and Sky Italia won a statuette for Best 3DTV Entertainment Program for “The Little Prince.” The “Britney Spears: Femme Fatale Tour” 3D concert telecast won a Lumiere™ for Best 3DTV Entertainment.

Universal Studios Hollywood received a Lumiere™ statuette for Best Themed Attraction, “Transformers: The Ride.”

“The sheer volume and quality of work across all platforms was extraordinary this year,” said Buzz Hays, the Society’s Awards Committee Chairman.

“Our theme for the night was ‘Our Story Begins.’ Our honorees demonstrated that 3D is really just beginning to tell its story. But, the quality and breadth of content is very impressive,” said Society President, Jim Chabin.


Award winners include:


LIVE ACTION 3D FEATURE
Life of Pi
20th Century Fox

ANIMATED 3D FEATURE
Brave
Pixar Animation Studios

SHORT 3D MOTION PICTURE/NARRATIVE
La Luna
Pixar Animation Studios

3D DOCUMENTARY
Storm Surfers
Storm Surfers

THEATRICAL MOTION PICTURE - OUTSTANDING USE OF 2D TO 3D CONVERSION
The Avengers
Marvel Studios & The
Walt Disney Studios Motion Pictures

3D LIVE EVENT
Katy Perry: Part of Me
Paramount Pictures

STEREOGRAPHY – LIVE ACTION
Life of Pi
20th Century Fox

3D MOMENT OF THE YEAR
"Fish Flying Over Boat"
Life of Pi
20th Century Fox

STEREOGRAPHY – ANIMATION
Brave
Pixar Animation Studios
3D ELECTRONIC BROADCAST MEDIA - LIVE SPORTS
2012 BCS Championship
ESPN

3D ELECTRONIC BROADCAST MEDIA – ENTERTAINMENT
Sky Soldier: The Vietman War in 3D
3net

3D ELECTRONIC BROADCAST MEDIA - LIVE EVENT
Britney Spears: Femme Fatale Tour
3ality Technica

3D ELECTRONIC BROADCAST MEDIA – COMMERCIAL
Volkswagen "Flower Power"
Stereotec

THEMED ATTRACTION
Transformers: The Ride—3D
Universal Studios Hollywood

SIR CHARLES WHEATSTONE AWARD
DreamWorks Animation (DWA)

HAROLD LLOYD AWARD
Ang Lee

CENTURY AWARD
Panasonic Corporation

AUTODESK 3D INDEPENDENT SHORT FILM COMPETITION
Ora
The National Film Board of Canada

INTERNATIONAL JURY PRIZE (JAPAN)
Tekken: Blood Vengeance
Namco Bandai / Sony PCL

INTERNATIONAL JURY PRIZE (CHINA)
3D Taiwan
Gene Young 3D Image Co., Ltd

INTERNATIONAL JURY PRIZE (KOREA)
The Fetus
KBS (Korean Broadcasting System)

INTERNATIONAL JURY PRIZE (EUROPE)
Vicky and the Treasure of the Gods
Stereotec (Rat Pack Filmproduktion)

INTERNATIONAL JURY PRIZE (3DTV - LIVE SPORTS)
The Ryder Cup (2012)
Sky UK

INTERNATIONAL JURY PRIZE (3DTV - ENTERTAINMENT)
The Little Prince
PGS & Sky Italia

INTERNATIONAL JURY PRIZE (3DTV - SHORT)
Little Crackers
Bwark Productions & Sky UK


In addition, two more 3D Technology Awards were presented to RealD, and Innoventive Software.

The program was held in the Crystal Ballroom of the Beverly Hills Hotel. Host Leonard Maltin, was assisted by actress Jackie Lloyd, granddaughter of Harold Lloyd, and singer/actress Meagan Chase. Voting was conducted during the month of January by 400 of the Society’s voting members.

About the International 3D Society And 3D@Home Consortium
The International 3D Society and 3D@Home Consortium advances 3D content, products and adoption through recognition, networking, communication for professionals and consumers. With over 60 companies and 500 professional members, the organization honors the year’s best during its 3D Technology and 3D Creative Awards programs; hosts worldwide meetings, workshops and demonstrations; and manages many online resources to assist consumers and professionals to further understand and integrate 3D into their lives. Visit: www.International3DSociety.com, www.3DatHome.org, and 3DUniversity.net to explore the full range of 3D information available.

Press Contact
Amy Prenner, (310) 709-1101
amy@theprennergroup.com

Society Information
Nick Urbom, (310) 880-2415
Nick@international3Dsociety.com

I'll keep you guys in the loop as the coming year moves along toward another banner 3D year and the 3D Creative Awards that honors those accomplishments. Of all the original material we saw at the show, I think Little Crackers by Bwark Productions and Sky UK was the most fun. Brilliant material! I highly recommend watching that 3DTV Short. Of course most of us have seen LIFE OF PI and BRAVE, but if you haven't - try to see them in theaters!

What's New In 3D: Talking With Samsung's Dan Schinasi

Here's a second interview I completed today - this time with Samsung's Dan Schinasi and what his state of the union on 3D looks like. Join me in welcoming Dan to MarketSaw along with Samsung's amazing 3D products and industry support!

Jim Dorey: Dan, being in senior marketing management at Samsung as well as co-chairing the I3DS must take up most of your time! How do you manage to stay on top of two such dynamic organizations?

Dan Schinasi: It’s a balancing act but one that I take pride in. One that leverages my passion for marketing the world’s greatest TVs and the incredible 3D experience they are capable of delivering. Of course none of it would be possible without the support of my Samsung colleagues and management as well as the dedicated and professional leadership at I3DS!

JD: Speaking of the I3DS, what are you most proud of during the past 12 months?
DS: There have been a number of accomplishments that I share with my Co-Chair Tom Cosgrove, I3DS President Jim Chabin, and his terrific staff. The first is the successful merger of I3DS and 3D@Home. The combined organizations complement each other; our combined membership spans the entire 3D spectrum: we have members from all parts of the globe representing studios, broadcasters, content creators, the medical community, eyewear manufacturers, exhibition equipment makers, as well as CE companies. All of whom have a passion of seeing 3D thrive.

JD: What do you see happening with 3D over the next quarter? Next 6 months?
DS: On the consumer and production side, we will see continuous growth and consumer adoption of 3D in theatrical and home entertainment. We will further collaborate with researchers to better understand the hidden benefits of 3D, how we can continue to push the technology forward, as well as other applications.

JD: There are still misnomers and missteps when the media covers 3D; why do you suppose that is?
DS: There was significant promotion around the launch of 3D TV back when it was introduced in January of 2010. At the time there was not an abundance of content to enjoy and the media focused on that fact (the same misconception was apparent for HD content after HDTV’s entered the marketplace in the 90s). There was also a fair amount of confusion regarding the use of 3D technology that led to factually incorrect stories such as prohibitively expensive 3D gear to enjoy the technology at home. I3DS and its members are passionate about the technology and happy to educate the community about the technology and experiences available.

JD: The 3D Awards are coming up on Feb 6 - what are you most looking forward to during the evening?
DS: I’m most looking forward to meeting industry colleagues and the awards ceremony. In particular, honoring Ang Lee for his dedication and artistic capabilities in 3D production. There are a handful but growing number of producers that effectively use 3D as a tool to complement the story line. We are excited to reward Ang Lee for joining this expanding circle of producers.

JD: Thanks for your time today Dan! Appreciate all the time you put into 3D from multiple fronts and continued success!
DS: Thank you Jim!

More interviews to come!