Sensio Launches 3DGO! Advertising Campaign In Theatres Across USA For It's Service

SENSIO Technologies Inc. (“SENSIO”) (TSX-V:SIO) has announced the launch of its first advertising campaign in the United States for its 3DGO! service.

Beginning July 17th, the new 3DGO! native 3D ad will be seen by millions of moviegoers in select theaters across the U.S. in National CineMedia (NCM)’s FirstLook pre-show program in front of select 3D films including “Minions” and “Ant-Man.” NCM is America’s Movie Network, with nearly 50 leading national and regional theater circuit affiliates including AMC Entertainment Inc., Cinemark Holdings, Inc. and Regal Entertainment Group. These films are expected to be two of summer’s biggest blockbusters with Minions opening last weekend to a record-breaking $115 M while Marvel’s Ant-Man is projected to draw $65 M during its first weekend.

“We are absolutely thrilled with this first cinema advertising campaign which heralds the beginning of our widespread 3DGO! awareness efforts,” said Nicholas Routhier, President and CEO of SENSIO. “Our 3DGO! customers are first and foremost huge 3D movie fans and reaching out to them in theatres before the viewing of a favorite 3D movie seemed only natural. We firmly believe that this effort will contribute to the accelerated growth of new 3DGO! users and help us in reaching our goals in terms of users, rentals and revenues.”

The ad is available on the Facebook page of 3DGO!

3DGO! is the world’s first and only dedicated 3D transactional VOD service offering the largest selection of high-quality 3D content, including some of the latest 3D Hollywood blockbuster titles, via internet streaming to 3D smart devices. The application offers consumers quick and easy access to an ever-growing library of varied 3D content which SENSIO is committed to continue developing. Neither subscription nor additional playback equipment is required making it a simple, inexpensive and ideal way to watch 3D in the home. 3DGO! uses the award-winning SENSIO® Hi-Fi 3D technology, a unique frame-compatible technology providing high-fidelity stereoscopic images while using conventional 2D channels. The application is currently available in the US and Canada on select 3DTVs. For a list of compatible devices and available movies, please visit www.3DGO.com.

For further information on SENSIO and its technologies, please visit www.sensio.tv

Source: BoxOfficeMojo.com 

About SENSIO Technologies Inc. (SENSIO):

Founded in 1999, SENSIO Technologies Inc. (www.sensio.tv) is a pioneer in the field of stereoscopic 3D imaging and of 3D content distribution at home. For over 15 years, SENSIO has been developing, patenting and marketing advanced 3D image processing technology providing superior image quality as well as a simple user friendly experience. Its award-winning technology, SENSIO ® Hi-Fi 3D, can be found in millions of products for the cinema, distribution and consumer electronics markets worldwide.

Today, SENSIO uses its technologies and 3D expertise to deliver its video-on-demand service, 3DGO!, the first 3D-dedicated service offering Hollywood blockbuster movies directly to consumers. SENSIO works with some of the biggest brands in the consumer electronics industry and the film industry to become the destination of choice for 3D movie fans. 3DGO! aims to become the largest distributor of 3D content for the consumer market in the world.

SENSIO is listed on the Toronto TSX Venture Exchange (SIO)

Caution Concerning Forward-Looking Statements

Certain statements made in this press release that are not historical facts are forward-looking statements and are subject to important risks, uncertainties and assumptions, both general and specific, which give rise to the possibility that actual results or events could differ materially from our expectations expressed in or implied by such forward-looking statements. As a result, we cannot guarantee that any forward-looking statement will materialize and readers are cautioned not to place undue reliance on these forward looking statements. For more exhaustive information on these risks and uncertainties, the reader should refer to the risk factors described in the management's discussion and analysis of SENSIO for the quarter ended February 28, 2015. The forward-looking statements contained in this press release represent our expectations as of the date hereof. We disclaim any intention and assume no obligation to update or revise any forward-looking statements. Forward-looking statements are presented for the purpose of providing information about management's current expectations and plans and allowing investors and others to obtain a better understanding of our anticipated operating environment. Readers are cautioned that such information may not be appropriate for other purposes.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

SENSIO® is a registered trademark of SENSIO Technologies Inc

Looking forward to seeing the ad and using the technology ASAP! More news on this as soon as we get it - I know many of you are seeking 3D content for your smart 3D TVs. This is amazing!

Variety Reports: Leading 3D Organizations Merge

Tim here. Variety has reported that The International 3D Society and the 3D@Home Consortium have merged into one company. Here is the official press release:

In the world of 3D, maybe one is better than two.

The industry's two top 3D organizations - the International 3D Society (I3DS) and the 3D@Home Consortium - are merging into a single association, effective immediately.

The move also merges the two orgs' rosters, with the combined org -- monikered the International 3D Society and 3D@Home -- comprising members in 20 countries and chapters in North America, China, Japan, Korea, Europe and the U.K. Leadership at both orgs has ratified the merger.

"This newly formed organization will serve to spearhead the growth and expansion of the 3D entertainment industry across the entire ecosystem - from content conception and development, to consumer education and adoption," said Tom Cosgrove, co-chair of the combined org, who's also prexy and CEO of 3net, the 3D channel co-venture of Discovery, Sony and Imax.

Dan Schinasi, the org's other co-chair and senior TV planner at Samsung Electronics, believes 3D in-home consumption will be spurred by dropping prices in consumer electronics. "3D entertainment in the home has become an affordable proposition, with entry-level sets falling below $1,000," he said. Schinasi added that new platforms such as 3D Blu-ray discs and 3D streaming of sports and entertainment channels will contribute to the growth of the 3D medium.

"From supporting content creators to educating consumers, our two groups have distinguished themselves in providing neutral, non-branded information," said Jim Mainard, past chair at I3DS and head of digital strategy at DreamWorks Animation. "Their combined power and scope will maximize our ability to steadily grow 3D across countless media platforms in education."

I3DS topper Jim Chabin will lead the new org, whose membership includes more than 60 companies and 500 individuals. Studio and TV members include Disney, DreamWorks Animation, Sony Pictures Entertainment, Pixar, ESPN, Turner Broadcasting, BSkyB and National Geographic Cinema Ventures.

Other corporate members include Panasonic, XpanD 3D, Dolby Laboratories, 3ality Technica, Masterimage 3D, RealD, IMAX, StereoD, CCTV China, Korea Telecomm, Intel, THX, Microsoft, Technicolor, Samsung, Sony Electronics, MobiTV, BluFocus, Eutelsat, Vizio, among others.

About the International 3D Society And 3D@Home Consortium
The International 3D Society & 3D@Home Consortium advances 3D content, products and adoption through recognition, networking, communication for professionals and consumers. With over 60 companies and 500 professional members, the organization honors the year’s best during its 3D Technology and 3D Creative Awards programs; hosts worldwide meetings, workshops and demonstrations; and manages many online resources to assist consumers and professionals to further understand and integrate 3D into their lives. Visit: www.International3DSociety.com, www.3DatHome.org, and 3DUniversity.net to explore the full range of 3D information available.

Samsung To Offer 3D Blu-rays of Shrek, Monsters Vs. Aliens; Plus More 3DTV News

Michael here. According to Reuters, Samsung has announced that anyone who buys one of its 2010 3D TVs - which are coming out this month - along with their 3D Blu-ray player will get a kit that includes viewing glasses and a 3D version of Monsters vs. Aliens.

They also stated that the Shrek series will be available in 3D in the second half of 2010.

Meanwhile, Sony announced that they will begin selling 3DTV's in Japan on June 10, and internationally soon after. Sony expects its 46-inch model, which includes two pairs of 3D glasses, to sell for 350,000 yen ($3,875). According to Reuters this is 52 percent more than its latest regular LCD TV with a comparable screen size.

Oh, and Panasonic will officially launch sales of its 50 inch 3DTV tomorrow at a Best Buy store in Manhattan. Whether it will be available at other stores tomorrow is unclear.

Every significant TV manufacturer will be bringing out their 3D TV's within the next few months. Now the question is when those 3D Blu-rays will arrive. Hopefully we hear announcements of titles like Beowulf, Cloudy With A Chance of Meatballs, Ice Age 3, Coraline, Journey 3D, Up and of course Avatar soon. It would be a shame to have those TVs out there without a good number of 3D Blu-rays. We know the technology is ready...now we just need to wait for the studios to make their moves.

Panasonic Sets Price for 50 & 54 Inch Viera Plasma 3DTVs

Michael here. A major TV maker has priced a flat panel 3DTV for the first time. Panasonic has announced that its 1080P Viera VT2 series 3DTV sets will be available in Japan on April 23. The 50 inch model, the TH-P50VT, will retail for approximately 430,000 yen, or $4,800. The 54 inch TH-P54VT will cost 530,000 yen, or $5,900.

This is quite expensive, but hopefully we'll see the prices drop fast as competitors enter the fray and the demand for S3DHD in the home increases with high profile 3D Blu-rays such as Avatar.

In-home 3D Entertainment Is Coming: Quality And Affordability Top Of Mind For 3D@Home Consortium

We have some significant movement now in the 3D home entertainment field. Backed by huge industry players like Walt Disney Studios Home Entertainment, Universal Studios Home Entertainment, Philips, Samsung, IMAX, TDVision, Sensio, Corning, 3ality and In-Three - a total of 22 companies are currently participating to ensure quality and affordability in future home focused 3D entertainment.

Of special note here is that both of the major codec developers (TDVision and Sensio) are involved which lends me to believe that PERHAPS there is a chance here of not having a format war similar to what happened with Blu-ray and HDDVD. If they can pull this off I will be very happy indeed.

For more info, check out the organization's site: http://www.3dathome.org